以开放大学学生需求为导向的全程电子商务体验式平台构建研究

以开放大学学生需求为导向的全程电子商务体验式平台构建研

究

摘要： 如何构建以开放大学学生需求为导向的实验平台，是电子商务和物流管理等开放教育专业面临的现实难题之一。我们的主要观点是全程电子商务体验式平台依托全程理念构建，实现功能、系统和数据的集成，为学生提供了一个相对完整的基于网络环境的企业经营运作体验平台。

abstract： how to structure e-commerce experimental platform based on open university students’ demend is one of the practical problems that such majors as e-commerce and

logistics management face. our point of view is as follows： the global e-commerce platform is built based on global concept， succeeds in the integration of function， system and data， and it provides a relatively complete

enterprise-operational combat platform based on network for students. this kind of fully-based-on-network practical teaching platform which is convenient for students’ self-study and collaborative learning is also the inner meaning of the practical teaching of open university. 关键词： 实践教学；全程电子商务；体验式平台；开放大学 key words： practical teaching；global e-commerce；experiential platform；open university

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