招商银行信用卡风险管理研究

招商银行大连分行信用卡风险管理研究

摘 要

随着我国信用体系的建立和信用卡业务的快速发展，各大银行进一步加大了信用卡市场营销的力度，同时其所带来了信用风险问题也日益显现。本文对我国信用卡使用的现状作出了总结，对信用卡风险管理进行了介绍，全面分析招商银行大连分行信用卡风险管理现状及存在的问题，通过分析国外信用卡风险管理的先进技术和管理理念，提出了大连分行风险管理的相应策略，加强大连分行的信用卡风险管理。

关键词：绪论；信用卡风险管理；招商银行大连分行；

Abstract

With China's credit system is established and the rapid development of the credit card business,major Banks to further increase the credit card market marketing efforts,at the same time its brings credit risk issues are becoming increasingly revealed.This paper discusses the present situation of the credit card use made a summary,risk management of credit card is introduced,comprehensive analysis of the investment bank dalian branch credit card risk management status and existing problems. Through the analysis of risk management of the credit card of foreign advanced technology and management concept, this paper puts forward the dalian branch of risk management of the corresponding strategies, strengthen the dalian branch credit card risk management.

Key words: the introduction;Credit risk management; China merchants bank dalian branch;

目录

第一章 绪论

1.1研究背景及意义

1.2 国内外研究现状

1.3研究内容思路与方法

1.4 本文创新点

第二章 信用卡风险管理相关理论

2.1信用卡含义分类及功能

2.1.1信用卡的概念与分类

2.1.2 信用卡的功能及发展

2.2 信用卡内涵及其风险管理理论

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